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A Course You'll Actually Finish

Digital Marketing for eCommerce

Boost your eCommerce sales with our 9-week digital marketing bootcamp. Learn to build campaigns, target customers, and optimize conversions with hands-on experience in Meta Ads, Google Ads, social media, and analytics.

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Beginner
36 hours
18 Lessons
Final Project Included
Certificate of Completion
Learn at Your Own Pace
Say goodbye to scattered tutorials and endless fluff. This course gives you a clear, structured path with bite-sized videos that blend theory and hands-on practice.
Course Overview
What You’ll Learn
Curriculum
Target Audience
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Course Overview

This bootcamp introduces students to digital marketing strategies tailored for eCommerce. Participants will learn to build campaigns, target customers, manage paid ads, and improve online conversions using practical tools and real projects.

Highly Practical

What You’ll Learn

Understand customer behavior and online buying psychology
Build and manage Meta Ads and Google Ads
Learn to develop funnels for conversions and retargeting
Analyze campaign performance and optimize budget
Use essential tools for social media, content creation, and analytics
A Perfectly Structured Course

Course Content

9

Weeks

9 sections
18 lessons

Understanding eCommerce models & buyer psychology
Introduction to digital marketing channels and KPIs

Creating your brand voice and product positioning
Competitor analysis and customer persona building

Creating engaging content for Instagram, TikTok, Facebook
Scheduling content & using Meta Business Suite

Campaign structure (Awareness, Consideration, Conversion)
Ad sets, targeting, creatives, and A/B testing

Google search campaigns, keyword research, quality score
Introduction to SEO, website optimization, content planning

Retargeting strategies using Meta Pixel & Google Tag
Email marketing automation and abandoned cart recovery

Reading insights and reports (Meta, Google)
Budget reallocation, creative refresh, and remarketing

Using Canva, ChatGPT, and analytics dashboards
Tools for managing multiple stores or clients

Planning a full campaign (eCommerce product or service)
Presenting results, KPIs, and optimization
Target Student

Who This Course is For?

eCommerce business owners looking to boost online sales
Digital marketers specializing in online retail
Entrepreneurs launching new eCommerce ventures
Marketing professionals seeking eCommerce expertise
Online sellers expanding their digital presence

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What's included:
  • Lifetime unlimited license
  • Everything you need and more
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Frequently-Asked Questions

Codemia is an learning platform that offers high-quality tech and coding courses designed by industry experts.

Codemia is for learners, developers, and professionals who want to upskill.

Yes! You’ll receive a certificate after completing each course.

Not at all. Each course includes prerequisites and guidance to help you start from your current level.

Yes, each course is individually priced. However, we often offer bundles and promotions.
Premium training designed to help you upskill, reskill, and thrive in the digital age from coding to creativity.
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